Whitney Wolfe Herd Keeping The Bumble App On Top

Whitney Wolfe is the mastermind behind the social app Bumble that is a social and dating app that leverages location in order to find the best fits for its users. Overall, it has garnered a favorable reception, and there are some new features that are likely to attract even more to its interface.

One of these is the Bumble BFF that helps the users to meet new people with similar tastes and desires. It is a great way for those who have just moved to a new city or those who are visiting an area to find people to hang out with in order to increase social network in real life. Users who choose the BFF option will not have their profile shown on the dating side so that they will be able to target friends only instead. It was a feature that many were looking for since they were already in relationships and wanted to just meet people in a more casual manner.

Also moving in a less romantic direction is the latest feature called Bumble Bizz. It is a way that Whitney Wolfe is allowing the users to find more professional contacts so that they can leverage that network in order to excel in their career just like she did after attending the Southern Methodist University and using that International Studies background in order to become one of the most influential successful young women in the game today. Now, Bumble is headquartered in the city of Austin, Texas, and has a global reach with over 70 employees across the map.

Matchmaking has certainly been one of Whitney’s specialties as she continues to direct the Bumble app as it puts millions of people in contact with each other, and now she has found a match of her own in Michael Herd who she married in October 2017. It was an extravagant wedding for Wolfe and Herd as they took over Positano, Italy, for the celebration. Now with her new name, Whitney Wolfe Herd continues to push for the edge of the competition through various means. Erin and Sara Foster are the new Heads of Creative for the Bumble Bizz and Bumble BFF features of the app, and they should be able to leverage their acting and television production backgrounds in order to bring great things to these sections of the application. The future should be exemplary for all involved.

Read More: www.businessinsider.com/bumble-ceo-leadership-employees-2017-7

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