Unlimited Data On Cellphones Are On the Way Back

While there was a period of time when cellular providers decided the best way to make a buck was to charge their customers for every minute they talked and every page they loaded, that trend seems to be on the reversal as we head into 2016. Part of the reason these firms are starting to look at unlimited data, text and talk again is because the few firms who offer some sort of plan in this regard are seeing quite a bit more success than their counterparts.

Sprint was one of the only companies that had been offering unlimited data and voice plans in the United States but it has seen other firms join the ranks of the unlimited plans more and more in the last few weeks and months. One such firm that is quickly embracing unlimited plans is a firm known as FreedomPop. FreedomPop is a wireless internet and mobile phone service provider that is relatively new to the game and is based in Los Angeles, California.

The company has forged partnerships with firms like Sprint and Clearwire but offers its own plans that are usually more affordable than what customers are going to get from the larger, more well known firms. FreedomPop is one of those companies that has clearly seen there is a market out there for firms who are willing to offer unlimited data, text and talk plans. Even if these plans are a bit on the expensive side, customers are willing to pony up a bit more on the front end, with the understanding that they’ll likely be saving money on the back end.

FreedomPop and other firms that are moving towards unlimited plans give the customer a peace of mind, because they don’t have to worry about how long they have talked or how many text messages they’ve sent. The unlimited plans allow for customers to pay once a month and then go about their business. Sprint, Verizon and T-Mobile are all starting to look hard at this business model as more customers move towards FreedomPop and the like. The market seems to be shifting and every cellular provider out there is trying to make sure they’re not the ones that are left behind when that market changes for good.

Companies like FreedomPop are in a good condition for this changing market because they are more agile than the bigger firms. That in turn will mean eventually FreedomPop can specifically compete with this bigger firms.