Cost per action marketing, also known as affiliate marketing is a type of marketing that allows you to make passive income on the Internet. Since the dawn of the Internet, people have shared links and helped each other’s businesses grow. This is another way to help your business grow as it has helped other marketers develop their businesses develop into world-class companies that dominate the web.
I want you to imagine this: you have a product that you want to sell. You don’t know how to promote it and you do not have the money to buy traditional advertising space via Google AdWords. “So how can I advertise my product?” You’re probably thinking. Well, you collect people to sell your product for you, that’s how.
Now, I’m sure you’re thinking “why would someone want to help me sell my product? What’s in it for them?” Well, they are going to make money from selling your product, that’s why. “But I don’t have any money to give.” You may exclaim. Well, they only receive money when you make money.
Lots of savvy marketers place what are called affiliate links on their websites in order to generate cash. Affiliate links’ link back to a website selling a product or a service. By clicking the link, it tracks the visitor to the website that is selling the product and also tracks which affiliate led them, although it mainly tracks whether a purchase is made by the browser of the affiliate website. If a browser of your website clicks the affiliate link that you are promoting and purchases a product, you get a percentage of whatever the product costs.
Affiliate marketing is extremely valuable because it allows people to place advertisements on their website and monetize their websites without having to deal with intrusive pop-ups and banner ads, as would typically happen in your traditional web environment.
Affiliate marketing is a very widespread activity and is responsible for most of the Internet’s biggest hitting companies and products. Products such as clothing are often marketed via affiliate links on top blogs and websites that promote women’s fashion. A woman could create a blog for fun and add an affiliate link on her website for a specific brand that she loves. Since her fans are loyal, they are enthusiastic about anything she endorses and will eventually click her affiliate link and buy something on the site that it leads. When her fan buy something on that site, the blogger could earn anywhere from 3%-20% of the price that the product that is being sold. Affiliate marketers are not losing money by having their links hosted on people’s websites because they only pay a fee when the advertisement actually makes a sale.
Ivan Ong is a cost per action coach that specializes in showing webmasters how to build your affiliate-based business as well as showing you how to effectively affiliate market in the real world. He began his Internet empire very humbly in his parents basement and now, he is a millionaire several times over with a reputation as the world’s number one affiliate marketing coach.